When DAVO came to WP and SK Graphic Design, the company had no identity or marketing materials to speak of. Besides corporate branding, the principals needed to communicate a wealth of financial benefits their patented software offered to customers as diverse as small and mid-sized merchants, franchisors and state governments.
To launch the start-up and help DAVO establish credibility at trade shows and investor meetings, the team created custom “leave behind” brochures sporting a contemporary new logo, fresh product nomenclature and streamlined content addressing a myriad of business needs, from automating collections of sales and use taxes to payments of royalty and advertising fees. The result? DAVO was so pleased with the collaterals, they leveraged them to kick off their new website, which continues to evolve as DAVO’s suite of comprehensive solutions are beta tested and further refined.