Global English

After acquiring Global English Corporation, Pearson, the world’s largest learning company, needed to refresh its business communications and reinforce its core mission: to teach the world English and advance language proficiency in organizations across the globe.

To spread the word to executives, WP worked with the marketing team to craft an engaging email newsletter, fact sheets and other tools highlighting how Global English drives productivity and performance enterprise-wise. Showcasing the company’s latest research, technology innovations, cloud-based software and virtual language instruction programs, the updated content supported the brand to move forward in its goal to help corporate employees in 140 countries improve their business English skills and expand in the global marketplace.

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Global English

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FACT SHEET STRATEGY

Reference Links

http://www.globalenglish.com